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Rule changes
6 rule changes since 2024-01-01 in rules database 2026-10-17.1.
POST /v1/tools/get_rule_changes
{"since":"2024-01-01","limit":200}
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Changes
The posting-frequency (Consistency) requirements (at least 25 posts a month and posting on 10 of the last 28 days) are no longer listed on Snap's help page (removed between Feb 16 and Feb 17, 2026 (archived captures of Snap's help page; not announced by Snap)) · Retired
ump.posting_frequency_current
Status: Historical
The posting-frequency (Consistency) requirements (at least 25 posts a month and posting on 10 of the last 28 days) are no longer listed on Snap's help page (removed between Feb 16 and Feb 17, 2026 (archived captures of Snap's help page; not announced by Snap)).
Retired. Previous values: 25 (posts); 10 (days).
Previous: Post at least 25 times per month to Saved Stories or Spotlight (25 posts, effective December 16, 2024; ump.posts_per_month_min_2024, verified 2026-09-26, source); Post to either Spotlight or Public Stories on at least 10 of the last 28 days (10 days, effective December 16, 2024; ump.active_days_28d_min_2024, verified 2026-09-26, source).
Achieve 15,000 hours of view time over the last 28 days · Value changed
ump.view_time_hours_28d_min
Status: Current
Achieve 15,000 hours of view time over the last 28 days.
Current value: 15000 (hours).
Previous value: one of 10 million Snap views, 1 million Spotlight views, or 12,000 hours of view time in the last 28 days (text), status Historical, verified 2026-09-27.
Beginning May 7, 2026, creators already enrolled in the Monetization Program must maintain at least 100 hours of Total Spotlight View Time on their posts over the last 28 days to qualify for maximum Creator Rewards (tracked under 'Daily Rewards Eligibility' in Insights) · Added
Beginning May 7, 2026, creators already enrolled in the Monetization Program must maintain at least 100 hours of Total Spotlight View Time on their posts over the last 28 days to qualify for maximum Creator Rewards (tracked under 'Daily Rewards Eligibility' in Insights).
Current value: 100 (hours).
Previous: none (first published version).
Effective
Snap's date: May 7, 2026. First recorded by us: 2026-09-26.
As of July 2026, wholly AI-generated videos are no longer eligible for recommendation on Spotlight; content enhanced or edited with Snapchat's own AI tools remains eligible · Added
As of July 2026, wholly AI-generated videos are no longer eligible for recommendation on Spotlight; content enhanced or edited with Snapchat's own AI tools remains eligible.
Current value: true (boolean).
Previous: none (first published version).
Effective date: not published by Snap.
Effective month: 2026-07.
Snap's month: July 2026. First recorded by us: 2026-09-26.
All Snapchatters have a private profile by default; those aged 16+ can choose to use a Public Profile. Accounts younger than 16 (or with past Community Guidelines violations) may not have one · Claim changed
public_profile.age_min
Status: Current
All Snapchatters have a private profile by default; those aged 16+ can choose to use a Public Profile. Accounts younger than 16 (or with past Community Guidelines violations) may not have one.
Current value: 16 (years).
Previous claim: Snapchatters aged 16+ have a Public Profile by default; accounts younger than 16 (or with past Community Guidelines violations) may not have one.
Previous value: 16 (years), status Current, verified 2026-09-26.
Effective date: not published by Snap.
Snap date: unknown (first recorded here 2026-10-16).
